Oracle Maxymiser
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Overview
Tagline Brand's website · 2026-10-04
Deep integration with Oracle's broader Customer Data Platform (Unity) and enterprise-grade security/scalability for high-traffic environments.
Description Brand's website · 2026-10-04
Oracle Maxymiser is an enterprise-grade cloud-based software solution designed for website testing and personalization. It enables marketers to conduct A/B and multivariate tests, create personalized customer experiences, and optimize conversion rates across digital channels using sophisticated data science and behavioral targeting. Originally an independent company founded in 2006, it was acquired by Oracle in 2015 and integrated into the Oracle Marketing Cloud.
Offerings
Core capabilities Brand's website · 2026-10-04
- A/B Testing
- Multivariate Testing
- Website Personalization
- Visual Editor
- Advanced Targeting.
Pricing Brand's website · 2026-10-04
Enterprise/Custom
Audience
Target industry Brand's website · 2026-10-04
Enterprise-level E-commerce, Financial Services, Travel, and Telecommunications.
Landscape
Competitors Brand's website · 2026-10-04
- Adobe Target
- Optimizely
- Dynamic Yield (Mastercard)
- VWO (Visual Website Optimizer)
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Claim Oracle Maxymiser — free →Page last updated 2026-10-17.