Your agent proposes
Prepare facts, products and positioning for review. Connect your agent, or edit the record yourself.
BrandVault by Optimly
Give agents your approved brand story. Your agent helps prepare and maintain the record; you approve what gets published.
Publishing makes your approved information available to agents. It does not guarantee that an AI model will retrieve, cite or recommend your brand.
From your knowledge to their answers
Find your brand in the Brand Index, choose Claim and verify ownership with a work email on the brand’s domain. Then build the record you want agents to retrieve.
Prepare facts, products and positioning for review. Connect your agent, or edit the record yourself.
Review the details and decide what’s ready. Nothing is published until you approve it.
Your published information becomes available to agents, with its sources and approval date. Update it when your products, pricing or positioning change.
See how AI describes and recommends your brand across the questions and models tested. Use the findings to decide what to clarify next.
A real record
An excerpt from Optimly’s published BrandVault. The same information, in a format agents can read.
Published · Saved excerpt
Read the machine-readable excerpt (.json)For brand owners and their teams
Give agents a clear account of who you help, the problems you solve and what makes you different. Bring your positioning, product facts and supporting evidence into one owner-approved record.
Launching a product, changing pricing or entering a new market? Review the details and publish an update so agents can retrieve the information you want to stand behind.
Agencies supporting clients can help prepare the story with the brand owner. Explore agency services
From your record to their answers
Your approved BrandVault is the reference for understanding how AI describes your business. Reports show the observed answers, description accuracy and recommendation frequency, alongside the questions, models, dates and sample size.
Review the recommendations, choose a focused change, and use a later report to see what changed. Compare results under comparable questions and model coverage; changes in AI answers alone don’t prove a change in customer behavior or revenue.
BrandVault is free. It includes up to 3 completed reports per brand in any rolling 30-day period when the BrandVault has been published or updated within that same period.
Need deeper measurement, market intelligence or advisory? Explore paid services.
A better starting point for AI
Claim your free BrandVault and give agents information you’ve approved.
Want to understand what AI says about you? Explore a sample report.