Effectivemediaservices
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Overview
Tagline Brand's website · 2026-10-04
Utilizes proprietary software and cutting-edge technology to base media campaigns on science, not hunches, successfully managing over $12 billion in television promotional time for over 250 channels in 37 countries. Focuses on optimizing the overall viewer experience and managing FCC compliance.
Description Brand's website · 2026-10-04
Effective Media Services (EMS) is the creator of GRiP it!®, an On-Air Promotions Optimization software system utilized by broadcasters globally to manage television promotional time, automate secondary events, ensure FCC compliance, and optimize cross-channel campaigns. Founded in 1990, EMS provides technology-driven solutions and strategic consulting to enhance campaign effectiveness and ratings performance.
Offerings
Core capabilities Brand's website · 2026-10-04
- GRiP it!® On-Air Promotions Optimization software system
- GRiP it!® Secondary Events
- Cross Channel Promotion and Synergy management system.
Pricing Brand's website · 2026-10-04
Not specified
Audience
Target industry Brand's website · 2026-10-04
Television channels, broadcasters, and media companies operating globally.
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Claim Effectivemediaservices — free →Page last updated 2026-10-17.