videoamp-605
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Overview
Tagline Brand's website · 2026-10-04
Offers a fresh, transparent approach to cross-platform measurement, leveraging advanced data integration (set top box and ACR data) to provide attention rates and business outcomes at scale, addressing the limitations of legacy measurement systems.
Description Brand's website · 2026-10-04
VideoAmp provides a real-time TV ad measurement and attribution platform, offering solutions for cross-platform reach, frequency, and de-duplication. It aims to modernize the advertising ecosystem by providing transparent and outcome-based measurement alternatives to traditional methods.
Offerings
Core capabilities Brand's website · 2026-10-04
- Real-time TV ad measurement and attribution platform; solutions for cross-platform reach
- frequency
- and de-duping; attention rates to business outcomes; planning and forecasting; co-mingling set top box data with ACR data.
Audience
Target industry Brand's website · 2026-10-04
Media companies (e.g., WarnerMedia, ViacomCBS), advertisers, and ad agencies seeking alternative and advanced advertising measurement solutions.
Landscape
Competitors Brand's website · 2026-10-04
- Comscore
- iSpot.tv
- Nielsen
- TVSquared
- 605
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Claim videoamp-605 — free →Page last updated 2026-10-17.