Clearbit Reveal is a company within the Marketing Technology (MarTech) category. Clearbit Reveal is a deanonymization tool that uses IP intelligence to identify which companies are visiting a website in real-time. It provides marketers with firmographic data (such as company size, industry, and revenue) for anonymous traffic to enable account-based marketing and lead prioritization.
Clearbit Reveal was founded in 2015 and is headquartered in Cambridge, MA (HubSpot).
Clearbit Reveal is part of Hubspot.
Clearbit Reveal is rated Contender on the Optimly Brand Authority Index, a measure of how well AI models can accurately describe the brand. The exact score is locked for unclaimed profiles.
AI narrative accuracy for Clearbit Reveal is Moderate. Significant factual deltas detected.
AI models classify Clearbit Reveal as a Challenger. AI names competitors first.
Clearbit Reveal appeared in 6 of 8 sampled buyer-intent queries (75%). The brand is dominant for specific 'IP lookup' queries but is losing share to competitors who more aggressively market 'Intent Data' as a category.
AI will reliably describe the technical function of Clearbit Reveal as an IP-to-company mapping tool. However, it will likely struggle with the current packaging and availability status due to the recent HubSpot acquisition. Key gap: The biggest gap is the current availability status and pricing of 'Reveal' as a standalone tool versus its integration into HubSpot's 'Breeze' or 'Operations Hub'.
Of 5 key facts verified about Clearbit Reveal, 3 are well-documented (likely accurate across AI models), 1 have limited sourcing, and 1 are retrieval-dependent and may be inaccurate without live search.
The current pricing model and standalone availability following the 2023 HubSpot acquisition.
Buyers turn to Clearbit Reveal for Manual Prospecting/IP Lookup: Sales teams manually research IP addresses of website visitors or check LinkedIn for recently active accounts., Inbound Lead Tolerance: Accepting that a percentage of traffic remains anonymous and focusing only on converted leads., among 2 documented problem areas.
Buyers evaluating Clearbit Reveal typically ask AI models about "best website visitor identification software", "how to identify companies visiting my website", "IP to company API for marketing", and 2 similar queries.
Clearbit Reveal's main competitors are 6sense Slintel, Albacross, Demandbase. According to AI models, these are the brands most frequently named alongside Clearbit Reveal in buyer-intent queries.
AI models suggest Inbound Lead Tolerance as alternatives to Clearbit Reveal, typically when buyers ask for lower-cost, simpler, or more specialized options.
Clearbit Reveal's core products are Reveal API, Web pixel, Google Analytics integration..
Clearbit Reveal uses Enterprise/Custom (now bundled within HubSpot Operations or Breeze).
Clearbit Reveal serves B2B SaaS companies, Enterprise sales organizations, Growth marketing teams..
Clearbit Reveal Superior data accuracy and a vast database of mapped IP addresses compared to smaller competitors.
Brand Authority Index (BAI) tier: Contender (exact score locked for unclaimed brands)
Archetype: Challenger
https://optimly.ai/brand/clearbit-reveal
Last analyzed: April 10, 2026
Founded: 2015 (Clearbit)
Headquarters: San Francisco, CA (now part of HubSpot, Cambridge, MA)