The Optimly AI Search Trends Index · Week of August 16, 2026
AI agents visited Software / SaaS brand pages 3.9× more this week, led by Cognizant Softvision
8 brands in this category drew page visits. 183,570 visits from automated agents this week. A page visit records that an agent requested the page and nothing more.
What a page visit is, and what it is not.
This index counts page visits: an automated agent asked optimly.ai for a page, and our server logged it. That is all a page visit shows. It does not show that any AI product mentioned, cited, recommended, or sold a brand, and it does not show that a person asked a question. Where we cannot tell why a visit happened, we say we do not know. How we group visits →
Window: 2026-08-16 → 2026-08-23 · Published 2026-08-23
What stood out this week
Up to three findings, chosen from a fixed list of candidates. A finding only appears when it clears a minimum count, so a large percentage built on a handful of visits is left out.
User-directed activity, as Cloudflare labels it, is 1.8× more concentrated in this panel than across Cloudflare's network
Cloudflare labels 9.1% of the AI-agent visits to this site as "User Action", against 5.0% across its whole network. Both figures use Cloudflare's classification, so the two sides are comparable.
Why this matters. It shows whether this site sees an unusual amount of the traffic Cloudflare attributes to a person's action, which affects how far these numbers can be generalised.
What this does not show. This uses Cloudflare's "User Action" label on both sides, which is not the same thing as Optimly's user-directed group and will not match that number. Our side is out of visits to optimly.ai from the agents Cloudflare counts as AI agents (search-engine crawling excluded, to match the network figure); the network side is out of AI-agent visits across Cloudflare's whole network, as published by Cloudflare Radar.
"Known company, reason for the visit unclear" moved up from 17.8% to 25.9% of all visits
This is one of Optimly's five groups, measured against every visit Cloudflare flagged as automated on optimly.ai during the week. We can name the company, but the company says the agent does more than one job, so we do not know the reason for any single visit.
Why this matters. A change in the mix means the reason agents are visiting has changed, even when the total looks flat.
What this does not show. The previous week is a shorter sample scaled up to a seven-day equivalent, so small share changes are within the noise.
59.5% of the visits we could place on a page went to a brand page
We matched 103,460 visits to a page we publish. 61,566 visits of those went to a brand page. The percentage is out of the visits we could match, not out of every visit.
Why this matters. Brand pages are the pages we can act on. Knowing what share of matched visits land there tells us whether agents are reaching the content we maintain or the rest of the site.
What this does not show. We could match only 56.4% of this week's 183,570 visits to a page we publish. The rest went to paths we do not report on, so this share describes the matched visits alone.
Optimly's five groups
Every automated visit lands in exactly one of these five groups, so they add up to the week's total. Share is a percentage of every visit Cloudflare flagged as automated on optimly.ai during the week — 183,570 visits this week.
Group
Visits
Share
What it means
Someone using an AI product
15,346
8.4%
Visits from agents the company that runs them documents as firing when a person asks for something. This is the only group we connect to a person.
Search engine page crawling
28,659
15.6%
Visits from agents that crawl pages so a search product can find them later. No person is waiting on these.
Model training collection
26,667
14.5%
Visits that collect page text in bulk to build a model. No person is waiting on these.
Known company, reason for the visit unclear
47,636
25.9%
We can name the company, but the company says the agent does more than one job, so we do not know the reason for any single visit.
Automated, no company named
65,262
35.6%
Cloudflare flagged the visit as automated but no company can be named. We do not know who sent it or why.
Cloudflare's own labels for the reason for the visit
This is a second, separate grouping. Cloudflare publishes its own label for each AI agent it recognises, and applies the same labels across its whole network. These numbers are not a breakdown of the five groups above and will not match them, because they count a different set of visits and use a different denominator.
On this site
Share is a percentage of visits to optimly.ai from the agents Cloudflare counts as AI agents (search-engine crawling excluded, to match the network figure) — 171,243 visits this week.
Cloudflare label
Visits
Share
User Action
15,548
9.1%
Search
28,560
16.7%
Training
26,667
15.6%
Mixed Purpose
35,206
20.6%
Undeclared
65,262
38.1%
Across Cloudflare's network
Share is a percentage of AI-agent visits across Cloudflare's whole network, as published by Cloudflare Radar. Pulled 2026-08-23.
Cloudflare label
Share
Training
39.5%
Mixed Purpose
36.7%
Search
17.1%
User Action
5.0%
Undeclared
1.7%
Under Cloudflare's own “User Action” label, 9.1% of the AI-agent visits to this site carry that label, against 5.0% across Cloudflare's network. That is 1.8× more concentrated in this panel than across Cloudflare's network. Both sides of that comparison use Cloudflare's label, not Optimly's groups.
Which of our pages the visits went to
We could match 103,460 visits to a page we publish, 56.4% of all automated visits. The percentages in this table are of matched visits only, not of the week's total.
Page kind
Visits
Share of matched
Brand pages requested
61,566
59.5%
Directory pages requested
26,420
25.5%
Change reports requested
7,634
7.4%
Brand data files requested
7,449
7.2%
Topic pages requested
245
0.2%
Category list pages requested
105
0.1%
Comparison pages requested
41
0.0%
Which pages agents requested
Every number below counts page visits we observed in our own server logs: an automated agent asked optimly.ai for a specific page. A page visit records the request and nothing more. It does not show that any AI product mentioned, cited, recommended, or sold anything, and it does not show that a person asked a question.
Comparison pages requested: Agents requested comparison pages covering 10 brands In the week of Week of August 16, 2026, automated agents requested 41 comparison analysis pages across 10 distinct comparisons — 79% versus the prior week.
Topic pages requested: Agents requested 65 pages built around a buying topic In the week of Week of August 16, 2026, automated agents requested 245 buyer-question pages across 65 distinct buyer questions — 69% versus the prior week.
Brand pages requested: Agents requested 19,474 pages for individual brands In the week of Week of August 16, 2026, automated agents requested 61,566 brand pages across 19,474 distinct brands — 55% versus the prior week.
Brand data files requested: Agents requested the machine-readable file for 3,814 brands In the week of Week of August 16, 2026, automated agents requested 7,449 brand record pages across 3,814 distinct brands — 17% versus the prior week.
Change reports requested: Agents requested week-on-week change reports for 3,832 brands In the week of Week of August 16, 2026, automated agents requested 7,634 brand delta report pages across 3,832 distinct brands — 14% versus the prior week.
Category list pages requested: Agents requested 4 pages listing our categories In the week of Week of August 16, 2026, automated agents requested 105 category pages across 4 distinct categories — 38% versus the prior week.
Topics of the pages agents requested most often
These are short topic labels we assign to our own pages, so we can group page visits that keep coming back week after week. The label is our grouping of the page. It is not a person's exact question, and we do not know what anyone typed. Counts run from the week we started grouping pages this way, so the list builds up over time rather than reshuffling every week.
Solution cluster
Cloud — 16 total (2 this week), first seen 2026-W30
Ppc — 4 total (2 this week), first seen 2026-W32
Abm — 2 total (0 this week), first seen 2026-W33
Topic pages agents requested most this week
Each row is one of our own topic pages that an automated agent requested in the week of Week of August 16, 2026, ordered by how many times it was requested. The heading is the topic we assigned to the page. We do not know what any person typed, and a visit does not show that a person asked anything.
AI Search Optimization for B2B SaaS
Requested 15 times this week, most often by PerplexityBot. Group: solution.
How to Measure AI Referral Traffic and Customers
Requested 10 times this week, most often by PerplexityBot. Group: solution.
AI Brand Visibility vs Accuracy: What Should You Measure?
Requested 8 times this week, most often by PerplexityBot. Group: evaluation.
Why Doesn't ChatGPT Recommend My Company?
Requested 6 times this week, most often by ShapBot. Group: problem.
Using Excel or Google Sheets to Manually Calculate Withholdings Net Pay and Tax Liabilities
Requested 5 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Using Personal Credit Cards for Business Expenses and Manually Separating Them At Tax Time
Requested 5 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Hiring Specialized Machine Learning Consultancies to Build and Deploy Custom Models
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Founders Use Personal Savings Credit Cards or Loans From Friends and Family to Launch
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Using Local Git Repositories and Manually Sharing Code Via Zip Files or Shared Network Drives
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem.
Managing Cap Tables and Stock Options Using Excel or Google Sheets
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Managing Kubernetes Control Planes and Nodes Manually On Ec2 Instances or On Premises Servers
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Enterprise Hcm
Requested 4 times this week, most often by AI Assistant (behavioral). Group: solution. Not seen in the prior week.
Managing Customer Health Scores and Renewals Using Excel or Google Sheets
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Accepting the Risk of Identity Theft Without Proactive Monitoring or Insurance
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Using Personal Checking and Savings Accounts for Business Transactions Common in Sole Proprietorships
Requested 4 times this week, most often by AI Assistant (behavioral). Group: problem. Not seen in the prior week.
Comparison pages agents requested this week
Each row is a comparison page we publish that an automated agent requested this week. When we can match the comparison to a brand we already track, we link to that brand's page so agents can follow it.
This index started grouping pages by topic in 2026-W28. This week (Week of August 16, 2026) marks 7 archived weeks of continuous measurement. All counts labeled "total" or "lifetime" on this page are rolled up across every archived weekly report since inception; counts labeled "this week" are the week of Week of August 16, 2026 only.
Brands whose pages were requested far more this week
How to read a spike
A spike is a brand whose index moved sharply upward this week, meaning automated agents requested that brand's page far more often than the week before. We attach the top news headline for the brand from the past 7 days as a possible explanation. We do not know that the headline caused the change.
No brands broke out yet. On a fresh install the WoW comparison window fills in after seven days; expect the first real spikes on the following Monday.
Search intent captured this week
AI systems tried to fetch /brand/codepen-jsfiddle-stackblitz. A live signal of what people are asking AI about — and what AI thinks Optimly should answer.
Autonomous AI agents — not humans, not chatbots — are discovering Optimly through /mcp/tools/brand_compare/. Model Context Protocol traffic — autonomous AI agents (not humans) discovering Optimly through the MCP endpoint.
Is your brand in the index?
Claim your brand to see its full page-visit history, a per-agent breakdown, and alerts when the pattern changes.
Which agents requested pages from Optimly this week
183,570 visits from automated agents this week, a change of 40% against the prior week.
Why brand rows show an index, not a count
Brand-level values are shown on a 0 to 100 index relative to this week's busiest brand, the way Google Trends does it. 100 is the busiest brand this week and everything else is scaled from it. Exact per-brand counts stay private; only the rollups on this page (the week total and the per-agent totals) are absolute numbers.
Agents that fetch a page while a request is in flight
Agent
Page visits
Unique pages
Amazonbot
35,206
10,000
AI Assistant (behavioral)
26,973
4,688
ShapBot
12,228
2,028
ChatGPT-User
10,609
3,314
OAI-SearchBot
7,867
3,704
PerplexityBot
5,596
2,530
YouBot
2,676
593
Claude-User
2,175
19
DuckAssistBot
1,942
259
Google-NotebookLM
610
125
AI Search (behavioral)
514
252
Google-CloudVertexBot
202
128
Agents that collect page text in bulk
These agents collect page text to build a model rather than to answer a specific request, so no person is waiting on them. Listed for completeness, kept separate from the numbers above.
Bot
Fetches
Unique pages
AI Crawler (behavioral)
37,775
10,000
ClaudeBot
11,329
6,549
GPTBot
7,481
980
Bytespider
5,368
1,964
Google-Extended
2,172
759
CCBot
235
127
Diffbot
78
1
Meta-ExternalAgent
3
2
Applebot-Extended
1
1
Benchmark — how AI is crawling the whole internet
Optimly's own numbers are a slice of a much bigger picture. Cloudflare Radar publishes AI-bot activity across roughly 20% of all internet traffic. Comparing our zone to Radar shows whether Optimly is over- or under-indexed vs. the network baseline.
Why Optimly's data is different
Radar covers every domain, every agent and every reason for a visit, and most of that is bulk collection of general content. This site is a brand directory built for machine readers, so the mix of agents that reach it looks different: more of the agents that fetch a page while a request is in flight, fewer of the ones collecting text in bulk. That is a fact about which agents arrive here, not evidence about what anyone asked.