{"name":"Ypulse","domain":"ypulse.com","url":"https://optimly.ai/brand/ypulse","is_claimed":false,"categories":["data-analytics-business-intelligence","marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Exclusive focus on decoding youth culture (Teens, Tweens, Gen Z, and Millennials aged 8-39) with a wide range of data points (50+ million annually), offering inclusive insights, comprehensive brand tracking metrics, customized data delivery, and an AI assistant to connect research dots instantly.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ypulse.com","updated_at":"2026-10-04T00:06:13.079000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Ypulse is a market research and insights platform that decodes youth culture, providing actionable intelligence on Teens, Tweens, Gen Z, and Millennials (aged 8-39) to help brands stay relevant, authentic, and ahead of trends. They offer daily articles, deep-dive reports, brand tracking, interactive dashboards, and an AI assistant.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ypulse.com","updated_at":"2026-10-04T00:06:13.079000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Daily articles and newsfeeds on youth trends\nweekly deep-dive reports on Gen Z and Millennial behaviors\nbrand tracking and measurement against 1\n000+ brands (authenticity\ncoolness\nrelevance)\ninteractive data dashboards\ndetailed spreadsheets of data\nAI assistant for youth marketing questions\nand specialized reports (e.g.\nSnacking\nMedia Consumption\nInnovative Brands\nFintech\nTweens Hobbies).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ypulse.com","updated_at":"2026-10-04T00:06:13.079000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Subscription-based, with options for single reports, starter access, and enterprise subscriptions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ypulse.com","updated_at":"2026-10-04T00:06:13.079000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Brands, marketing professionals, agencies, and businesses aiming to understand and engage with young consumers (8-39 year olds, including Gen Z and Millennials).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://ypulse.com","updated_at":"2026-10-04T00:06:13.079000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:06:13.079000+00:00","last_changed_at":"2026-10-17T23:35:05.184252+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=424a7848-0a4d-416a-8d13-f7d543a66adc"}