{"name":"whitespark","domain":"whitespark.ca","url":"https://optimly.ai/brand/whitespark","is_claimed":false,"categories":["marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Provides a comprehensive suite of software and expert services for local SEO, including advanced ranking grids, citation management, and reputation building, offering effective and affordable alternatives to competitors like Yext and BrightLocal.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://whitespark.ca","updated_at":"2026-10-04T00:07:33.885000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Whitespark provides powerful software and expert services to help businesses and agencies drive more leads through local search by helping them rank better and drive more conversions from Google. It offers tools for managing Google Business Profiles, monitoring local rankings, finding citations, and building online reputation.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://whitespark.ca","updated_at":"2026-10-04T00:07:33.885000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Local Platform (Google Business Profile management)\nLocal Ranking Grids\nLocal Rank Tracker\nLocal Citation Finder\nReputation Builder. Services include SEO Services\nListings Service\nYext Replacement Service\nand Multi-Location SEO Services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://whitespark.ca","updated_at":"2026-10-04T00:07:33.885000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Software subscription-based; professional services with custom pricing.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://whitespark.ca","updated_at":"2026-10-04T00:07:33.885000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Small businesses, agencies, freelancers, and multi-location enterprises doing local SEO.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://whitespark.ca","updated_at":"2026-10-04T00:07:33.885000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Yext"},{"url":null,"name":"BrightLocal"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://whitespark.ca","updated_at":"2026-10-04T00:07:33.885000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:07:33.885000+00:00","last_changed_at":"2026-10-17T23:42:20.204298+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=a41e9711-3e67-4c8e-ab23-061abf845a5e"}