{"name":"Vconnect Marketplace Evolution","domain":"techpoint.africa","url":"https://optimly.ai/brand/vconnect-marketplace-evolution","is_claimed":false,"categories":["data-analytics-business-intelligence"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Proactive responsiveness to user needs through platform evolution, emphasis on localized search and user-generated content for business curation, and a feedback loop for businesses via a dedicated dashboard to improve services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://techpoint.africa","updated_at":"2026-10-04T00:07:31.353000+00:00"},{"key":"description","label":"Description","shape":"text","content":"VConnect began as Nigeria's largest local search engine providing an online presence for businesses. It evolved into an e-commerce marketplace and later refined its platform to focus on connecting users with local businesses, products, and services through comprehensive listings, user-generated content, and integrated e-commerce functionalities, while also offering businesses a dashboard to manage their online presence and customer feedback.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://techpoint.africa","updated_at":"2026-10-04T00:07:31.353000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Online business directory\ne-commerce marketplace\nuser-generated business lists (e.g.\nBusiness Lists)\nand a Business Owner Dashboard.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://techpoint.africa","updated_at":"2026-10-04T00:07:31.353000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Not explicitly specified, likely a freemium model for business listings and potentially transaction-based for e-commerce activities.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://techpoint.africa","updated_at":"2026-10-04T00:07:31.353000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Nigerian businesses seeking an online presence and customer engagement; Nigerian consumers looking for local businesses, products, and services.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://techpoint.africa","updated_at":"2026-10-04T00:07:31.353000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:07:31.353000+00:00","last_changed_at":"2026-10-17T23:44:44.942834+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=c9099ed6-d90f-4586-affd-5f3217589451"}