{"name":"Social Snowball","domain":"socialsnowball.io","url":"https://optimly.ai/brand/social-snowball","is_claimed":false,"categories":["marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Automates the process of turning customers into affiliates, provides a unified platform for all word-of-mouth marketing programs, offers unique Safelinks for affiliate code leak prevention and coupon abuse, includes AI-powered creator discovery, and integrates deeply with platforms like Shopify and TikTok Shop.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://socialsnowball.io","updated_at":"2026-10-04T00:08:15.606000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Social Snowball is a word-of-mouth marketing platform that helps direct-to-consumer (DTC) brands scale their affiliate revenue with creators and ambassadors. It provides tools to build and grow affiliate, referral, and influencer marketing programs, including creator discovery, automated payouts, attribution tracking, and fraud prevention through Safelinks. The platform integrates with e-commerce platforms like Shopify and offers specific management for TikTok Shop affiliates.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://socialsnowball.io","updated_at":"2026-10-04T00:08:15.606000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Affiliate program management\nreferral program management\ninfluencer and creator management\nTikTok Shop affiliate management\nSafelinks for fraud prevention\nautomated payouts\ncreator discovery and outreach\nproduct seeding.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://socialsnowball.io","updated_at":"2026-10-04T00:08:15.606000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Not explicitly stated, but implied to be a subscription-based platform for brands.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://socialsnowball.io","updated_at":"2026-10-04T00:08:15.606000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Direct-to-consumer (DTC) brands and e-commerce businesses looking to scale word-of-mouth marketing through affiliates, referrals, and influencers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://socialsnowball.io","updated_at":"2026-10-04T00:08:15.606000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:08:15.606000+00:00","last_changed_at":"2026-10-17T23:46:04.272828+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=dd7de544-6a3b-4025-9fb6-5f20bc4e6a20"}