# Scene Sobeys Safeway Shell

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/scene-sobeys-safeway-shell
- **Dataset:** https://optimly.ai/brand/scene-sobeys-safeway-shell.json
- **Markdown:** https://optimly.ai/brand/scene-sobeys-safeway-shell/llms.txt
- **Official website:** https://sobeys.com
- **Slug:** scene-sobeys-safeway-shell
- **Categories:** marketing-technology

## Overview

- **Tagline:** Bundled savings on everyday essentials (groceries and fuel) through a single loyalty program
Source: Brand's website (https://sobeys.com) · 2026-10-04

- **Description:** A promotional partnership offering customers fuel savings at Shell locations when they spend a qualifying amount on groceries at participating Sobeys, Safeway, FreshCo, Chalo! FreshCo, and Thrifty Foods stores, facilitated by the Scene+ loyalty program.
Source: Brand's website (https://sobeys.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Fuel savings coupons
  - enabled by grocery purchases
Source: Brand's website (https://sobeys.com) · 2026-10-04

- **Pricing:** Spend-and-save promotional discount
Source: Brand's website (https://sobeys.com) · 2026-10-04

## Audience

- **Target industry:** Consumers in Canada who shop at Sobeys-affiliated grocery stores and purchase fuel at Shell
Source: Brand's website (https://sobeys.com) · 2026-10-04

Page last updated 2026-10-17.