# Rara AI > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/rara-ai - **Dataset:** https://optimly.ai/brand/rara-ai.json - **Markdown:** https://optimly.ai/brand/rara-ai/llms.txt - **Official website:** https://getrara.ai - **Slug:** rara-ai - **Categories:** ai-machine-learning, e-commerce-platforms-software, marketing-technology ## Overview - **Tagline:** Purpose-built AI for the flooring industry, trained on 80,000+ flooring images for unmatched accuracy, boosts website engagement and empowers retailers, easy to integrate, reliable and scalable with SKU-level fingerprints, and backed by 8+ years of flooring tech expertise. Source: Brand's website (https://getrara.ai) · 2026-10-04 - **Description:** Rara AI provides AI-driven tools specifically designed for the flooring industry, helping retailers enhance online product discovery, automate customer service, and streamline internal workflows. Their solutions include AI Color Match, AI Assistant, and AI Call Automation to improve shopper engagement and conversion. Source: Brand's website (https://getrara.ai) · 2026-10-04 ## Offerings - **Core capabilities:** - AI Color Match (image-to-product matching) - AI Assistant (flooring-native chatbot) - AI Call Automation (workflow automation) Source: Brand's website (https://getrara.ai) · 2026-10-04 - **Pricing:** Not explicitly stated, but implies B2B SaaS model based on solutions offered to businesses. Source: Brand's website (https://getrara.ai) · 2026-10-04 ## Audience - **Target industry:** Flooring retailers and businesses Source: Brand's website (https://getrara.ai) · 2026-10-04 Page last updated 2026-10-17.