# Raek > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/raek - **Dataset:** https://optimly.ai/brand/raek.json - **Markdown:** https://optimly.ai/brand/raek/llms.txt - **Official website:** https://raekdata.com - **Slug:** raek - **Categories:** marketing-technology ## Overview - **Tagline:** RAEK identifies and builds comprehensive customer data profiles on both known and previously unknown website visitors, filling data gaps where pop-ups and forms typically fail. It offers a simple setup, easy-to-use features, and powerful integrations with over 3000 apps (via Zapier) and major platforms like Salesforce, WooCommerce, MailChimp, Hubspot, Shopify, Airtable, and Gmail, specifically designed to empower small businesses in leveraging their first-party data for direct engagement and advertising without relying on third-party cookies. Source: Brand's website (https://raekdata.com) · 2026-10-04 - **Description:** RAEK is a marketing technology platform that collects, organizes, and utilizes first-party data from website visitors to build marketable customer data profiles. It aims to help businesses, especially small businesses, increase conversions, grow subscribers, and boost revenue by adapting to the phasing out of third-party tracking data. The platform identifies both known and unknown website visitors and integrates with existing marketing and CRM tools. Source: Brand's website (https://raekdata.com) · 2026-10-04 ## Offerings - **Core capabilities:** - A platform to collect - organize - and utilize first-party data by building marketable customer data profiles on website visitors (both known and unknown). It integrates with CRM and email service providers to facilitate custom advertising audiences - triggered communications - and lead generation. Source: Brand's website (https://raekdata.com) · 2026-10-04 - **Pricing:** Not explicitly stated, but testimonials suggest it is affordable. Source: Brand's website (https://raekdata.com) · 2026-10-04 ## Audience - **Target industry:** Small businesses across any website or platform seeking to increase conversions, grow subscribers, and revenue. Businesses facing challenges with rising advertising costs, the deprecation of third-party tracking data, and limited customer data from traditional forms. Source: Brand's website (https://raekdata.com) · 2026-10-04 Page last updated 2026-10-17.