{"name":"Pop-Tarts","domain":"poptarts.com","url":"https://optimly.ai/brand/pop-tarts","is_claimed":false,"categories":["packaged-foods-snacks"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"A wide range of diverse and often 'crazy good' flavors, convenience as a toaster pastry, and specialized offerings like protein-fortified and bite-sized versions, alongside options with extra filling.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://poptarts.com","updated_at":"2026-10-04T00:02:21.784000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Pop-Tarts are a brand of sweet, baked toaster pastries, offering a variety of flavors and forms including original, protein-enhanced, bite-sized, and super-stuffed options, designed for convenient snacking.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://poptarts.com","updated_at":"2026-10-04T00:02:21.784000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Toaster pastries available in various flavors and formats\nincluding classic Frosted Pop-Tarts\nPop-Tarts Protein\nPop-Tarts Bites\nand Pop-Tarts Super Stuffed.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://poptarts.com","updated_at":"2026-10-04T00:02:21.784000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Retail purchase (single items or multi-packs) through grocery stores and other retailers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://poptarts.com","updated_at":"2026-10-04T00:02:21.784000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Consumers looking for convenient breakfast items, sweet snacks, or dessert options.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://poptarts.com","updated_at":"2026-10-04T00:02:21.784000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:02:21.784000+00:00","last_changed_at":"2026-10-17T23:43:42.460288+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=b96d572a-1c53-41ce-b67a-7d794b4fac0c"}