# Optx > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/optx - **Dataset:** https://optimly.ai/brand/optx.json - **Markdown:** https://optimly.ai/brand/optx/llms.txt - **Official website:** https://optx.com - **Slug:** optx - **Categories:** data-analytics-business-intelligence ## Overview - **Tagline:** State-of-the-art AI features that run through millions of data points, distilling raw data into clear, actionable insights and recommendations for casino operations, streamlining data sources, and eliminating the need for splintered tools. Source: Brand's website (https://optx.com) · 2026-10-04 - **Description:** OPTX is an AI-powered data analytics platform designed to ingest and digest internal and external data sources for casino properties. It provides actionable insights and recommendations across various casino operations, including Slots, Marketing, Player Development, and Tables, to improve efficiency and decision-making. Source: Brand's website (https://optx.com) · 2026-10-04 ## Offerings - **Core capabilities:** - AI-driven solutions for Slots - Player Development - Marketing - Events - Player Floor Map - Player Connect - Dispatch - Player Journeys - Direct Mail - Enterprise - Sync - Data Link - Lucky AI - and Tables. Source: Brand's website (https://optx.com) · 2026-10-04 - **Pricing:** Not explicitly stated, but typically subscription-based for SaaS platforms. Source: Brand's website (https://optx.com) · 2026-10-04 ## Audience - **Target industry:** Casino properties and the broader gaming industry. Source: Brand's website (https://optx.com) · 2026-10-04 Page last updated 2026-10-17.