# Opta > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/opta - **Dataset:** https://optimly.ai/brand/opta.json - **Markdown:** https://optimly.ai/brand/opta/llms.txt - **Official website:** https://opta.io - **Slug:** opta - **Categories:** sales-crm ## Overview - **Tagline:** The only lead quality platform built exclusively for home improvement companies, offering free concierge onboarding, live in one week, and focused on blocking duplicates, invalid leads, and low-value leads in real-time. Source: Brand's website (https://opta.io) · 2026-10-04 - **Description:** Opta is a lead quality platform built exclusively for home improvement companies that blocks duplicate and low-quality leads before they hit the CRM, leading to more appointments and less wasted spend. Source: Brand's website (https://opta.io) · 2026-10-04 ## Offerings - **Core capabilities:** - A lead quality platform that connects to various lead sources - blocks duplicates and junk leads (invalid phone numbers - bad zip codes - wrong property types - low credit proxy - TCPA litigators - spam/IP validation) - routes clean leads to CRMs - and provides analytics and reporting on lead performance. Source: Brand's website (https://opta.io) · 2026-10-04 - **Pricing:** Month-to-month subscription. Source: Brand's website (https://opta.io) · 2026-10-04 ## Audience - **Target industry:** Home improvement companies and contractors relying on paid lead generation. Source: Brand's website (https://opta.io) · 2026-10-04 ## Landscape - **Competitors:** - LeadConduit Source: Brand's website (https://opta.io) · 2026-10-04 Page last updated 2026-10-17.