# Mintel Group Ltd.

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/mintel
- **Dataset:** https://optimly.ai/brand/mintel.json
- **Markdown:** https://optimly.ai/brand/mintel/llms.txt
- **Official website:** https://mintel.com
- **Slug:** mintel
- **Categories:** data-analytics-business-intelligence

## Overview

- **Tagline:** Deep understanding of consumer behaviors and motivations, predictive insights, and thought leadership to identify future trends and market white space, specifically tailored for innovation and market expansion in fast-moving consumer markets.
Source: Brand's website (https://mintel.com) · 2026-10-04

- **Description:** Mintel Group Ltd. provides market intelligence to businesses, helping them understand consumers, predict trends, and innovate. They offer consumer insights, market research reports, trend analysis, and strategic recommendations across various consumer goods sectors like beauty, food, and drink, aiding clients in defining brand strategies and market expansion.
Source: Brand's website (https://mintel.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Market intelligence reports
  - consumer insights
  - trend forecasts
  - competitor intelligence
  - strategic recommendations
  - market size and share analysis.
Source: Brand's website (https://mintel.com) · 2026-10-04

- **Pricing:** Subscription-based access to market intelligence, with individual reports available for purchase through Mintel Store.
Source: Brand's website (https://mintel.com) · 2026-10-04

## Audience

- **Target industry:** Ambitious businesses across consumer packaged goods (CPG), beauty and personal care, food and drink, and other consumer-facing industries.
Source: Brand's website (https://mintel.com) · 2026-10-04

Page last updated 2026-10-17.