# Microsoft Advertising

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/microsoft-advertising
- **Dataset:** https://optimly.ai/brand/microsoft-advertising.json
- **Markdown:** https://optimly.ai/brand/microsoft-advertising/llms.txt
- **Official website:** https://microsoft.com
- **Slug:** microsoft-advertising
- **Categories:** ad-tech-ad-networks, ai-machine-learning

## Overview

- **Tagline:** Leverages Microsoft's vast network and partnerships for broad reach; integrates AI (Copilot) for efficient ad creation; offers diverse campaign types including search, display, video/CTV, and shopping; provides flexible budget control and a pay-for-clicks model.
Source: Brand's website (https://microsoft.com) · 2026-10-04

- **Description:** Microsoft Advertising is a platform that helps businesses grow by connecting with customers through search, display, video & CTV, and shopping campaigns across the Microsoft Advertising Network. It offers powerful solutions for maximizing ROI, leveraging AI with Copilot for ad creation, and providing tools for cost management.
Source: Brand's website (https://microsoft.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Performance Max campaigns
  - Search campaigns (Bing
  - Yahoo
  - DuckDuckGo)
  - Display and Native ads (Microsoft 365
  - MSN
  - Microsoft Edge
  - Outlook
  - Microsoft Casual Games)
  - Video and CTV ads (Netflix
  - Max
  - Hulu
  - Roku
  - discovery+)
  - Shopping campaigns
  - AI-powered ad creation with Copilot.
Source: Brand's website (https://microsoft.com) · 2026-10-04

- **Pricing:** Pay-per-click (PPC) with no minimum fee; budget control by the day.
Source: Brand's website (https://microsoft.com) · 2026-10-04

## Audience

- **Target industry:** Businesses of all sizes seeking to reach customers searching, browsing, and shopping across Microsoft's extensive network and key partnerships; advertisers looking to drive sales, maximize ROI, and engage global audiences.
Source: Brand's website (https://microsoft.com) · 2026-10-04

Page last updated 2026-10-17.