{"name":"Meta for Business","domain":"fb.com","url":"https://optimly.ai/brand/meta-for-business-facebook-instagram-ads","is_claimed":false,"categories":["ai-machine-learning"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"AI-powered solution that enables businesses to deliver personalized customer experiences at scale, increasing output 10X or 100X, and acting as a partner for business insights. Deep integration with Meta's ecosystem (WhatsApp, Messenger, Instagram) for seamless customer interaction.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fb.com","updated_at":"2026-10-04T00:04:59.017000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Meta for Business introduces the Meta Business Agent, an AI designed to help businesses of all sizes increase output and deliver personalized customer experiences across Meta's messaging platforms (WhatsApp, Messenger, Instagram). It handles customer queries, product recommendations, appointment booking, lead qualification, and sales. The Meta Business Agent Platform provides infrastructure for businesses to build, customize, and deploy their AI agents at scale, integrating with existing systems like Shopify and Zendesk.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fb.com","updated_at":"2026-10-04T00:04:59.017000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Meta Business Agent (AI for customer interactions and sales on messaging apps)\nMeta Business Agent Platform (infrastructure to build\ncustomize\nand deploy AI agents\nwith integrations to systems like Shopify\nZendesk\nShopee).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fb.com","updated_at":"2026-10-04T00:04:59.017000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Initially free, with plans to expand to paid subscription offerings in the coming months, with options for businesses of every size.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fb.com","updated_at":"2026-10-04T00:04:59.017000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Businesses of all sizes globally, particularly those utilizing WhatsApp, Messenger, and Instagram for customer engagement.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://fb.com","updated_at":"2026-10-04T00:04:59.017000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:04:59.017000+00:00","last_changed_at":"2026-10-17T23:37:13.918601+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=5fd77d64-3376-45de-9136-bb05c8959094"}