# Kochava > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/kochava - **Dataset:** https://optimly.ai/brand/kochava.json - **Markdown:** https://optimly.ai/brand/kochava/llms.txt - **Official website:** https://kochava.com - **Slug:** kochava - **Categories:** ad-tech-ad-networks, marketing-technology ## Overview - **Tagline:** Unifies last-touch, multi-touch attribution, marketing mix modeling, and incrementality testing into a single framework. Leverages AI for real-time measurement, insights, and agentic workflows across all marketing channels (mobile, web, CTV). Source: Brand's website (https://kochava.com) · 2026-10-04 - **Description:** Kochava is a marketing measurement and optimization platform providing real-time data solutions, AI-driven insights, and agentic workflows to unify attribution, incremental lift, activation, and fraud prevention across mobile, web, and CTV channels for advertisers, publishers, and agencies. Source: Brand's website (https://kochava.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Marketing measurement platform - multi-touch attribution - incremental lift analysis - marketing mix modeling - ad fraud prevention - deep linking - Connected TV (CTV) measurement - search ads optimization - data analytics & ETL - and the StationOne AI orchestration layer. Source: Brand's website (https://kochava.com) · 2026-10-04 - **Pricing:** Not specified in the provided text. Source: Brand's website (https://kochava.com) · 2026-10-04 ## Audience - **Target industry:** Advertisers, mobile app publishers, ad platforms, advertising agencies, and media partners seeking to optimize marketing performance and ROI. Source: Brand's website (https://kochava.com) · 2026-10-04 Page last updated 2026-10-17.