{"name":"Kochava","domain":"kochava.com","url":"https://optimly.ai/brand/kochava","is_claimed":false,"categories":["ad-tech-ad-networks","marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Unifies last-touch, multi-touch attribution, marketing mix modeling, and incrementality testing into a single framework. Leverages AI for real-time measurement, insights, and agentic workflows across all marketing channels (mobile, web, CTV).","source_type":"1p_website","source_label":"Brand's website","source_url":"https://kochava.com","updated_at":"2026-10-04T00:08:21.570000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Kochava is a marketing measurement and optimization platform providing real-time data solutions, AI-driven insights, and agentic workflows to unify attribution, incremental lift, activation, and fraud prevention across mobile, web, and CTV channels for advertisers, publishers, and agencies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://kochava.com","updated_at":"2026-10-04T00:08:21.570000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Marketing measurement platform\nmulti-touch attribution\nincremental lift analysis\nmarketing mix modeling\nad fraud prevention\ndeep linking\nConnected TV (CTV) measurement\nsearch ads optimization\ndata analytics & ETL\nand the StationOne AI orchestration layer.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://kochava.com","updated_at":"2026-10-04T00:08:21.570000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Not specified in the provided text.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://kochava.com","updated_at":"2026-10-04T00:08:21.570000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Advertisers, mobile app publishers, ad platforms, advertising agencies, and media partners seeking to optimize marketing performance and ROI.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://kochava.com","updated_at":"2026-10-04T00:08:21.570000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:08:21.570000+00:00","last_changed_at":"2026-10-17T23:35:01.668676+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=4183d79b-4e13-4cf4-9140-e357417b57a3"}