# Kissmetrics > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/kissmetrics - **Dataset:** https://optimly.ai/brand/kissmetrics.json - **Markdown:** https://optimly.ai/brand/kissmetrics/llms.txt - **Official website:** https://kissmetrics.io - **Slug:** kissmetrics - **Categories:** data-analytics-business-intelligence ## Overview - **Tagline:** Automatic setup and configuration (no developer needed, installs tracking, infers business type, builds first dashboard), AI-powered natural language querying for insights, and a focus on customer value (who became a customer, what they are worth, and which channel brought them) rather than just pageviews. Source: Brand's website (https://kissmetrics.io) · 2026-10-04 - **Description:** Kissmetrics is an analytics platform that automates data capture and reporting to help growth and product teams understand customer behavior, track funnels, measure revenue, and optimize retention. It focuses on identifying customer value and acquisition channels. Source: Brand's website (https://kissmetrics.io) · 2026-10-04 ## Offerings - **Core capabilities:** - An analytics platform featuring automatic data capture - AI-powered natural language querying for reports - metrics - funnels - cohorts - paths - activity tracking - A/B testing - revenue attribution - user segmentation - and integrations. Source: Brand's website (https://kissmetrics.io) · 2026-10-04 - **Pricing:** Freemium / Free to start, with advanced features likely behind a subscription. Source: Brand's website (https://kissmetrics.io) · 2026-10-04 ## Audience - **Target industry:** Growth teams, product teams, e-commerce businesses, and companies seeking in-depth customer behavior and revenue insights. Source: Brand's website (https://kissmetrics.io) · 2026-10-04 Page last updated 2026-10-17.