# Inreality

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/inreality
- **Dataset:** https://optimly.ai/brand/inreality.json
- **Markdown:** https://optimly.ai/brand/inreality/llms.txt
- **Official website:** https://inreality.com
- **Slug:** inreality
- **Categories:** data-analytics-business-intelligence

## Overview

- **Tagline:** Uses 100% radar-based technology for in-store tracking, which ensures consumer privacy by not relying on cameras or phone data, and offers cost savings compared to competitors' stereoscopic camera solutions. Emphasizes simplicity, security, and savings.
Source: Brand's website (https://inreality.com) · 2026-10-04

- **Description:** Inreality provides a retail analytics platform that helps businesses understand and optimize in-store shopper engagement, measure traffic, and analyze product display performance using radar-based technology. Their solutions include Door Counter, Fixture Engagement, and Digital Signage analytics to enable data-driven decision making in retail environments.
Source: Brand's website (https://inreality.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Retail Analytics platform for in-store shopper engagement
  - including Door Counter
  - Fixture Engagement
  - and Digital Signage applications. Measures stopping power and exposes lost revenue by tracking in-store behavioral metrics.
Source: Brand's website (https://inreality.com) · 2026-10-04

- **Pricing:** Not explicitly stated, but implies a solution-based offering for retail partners.
Source: Brand's website (https://inreality.com) · 2026-10-04

## Audience

- **Target industry:** Retailers, brands with physical stores, and fixture designers seeking to optimize in-store shopper experience and improve sales performance.
Source: Brand's website (https://inreality.com) · 2026-10-04

Page last updated 2026-10-17.