{"name":"Hootsuite Amplify","domain":"hootsuite.com","url":"https://optimly.ai/brand/hootsuite-amplify","is_claimed":false,"categories":["marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Direct integration into the world's most widely used social media management dashboard, allowing for seamless workflow between corporate publishing and employee amplification.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hootsuite.com","updated_at":"2026-10-04T00:05:55.079000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Hootsuite Amplify is an enterprise-grade employee advocacy platform designed to extend brand reach through social sharing. It provides a centralized hub for pre-approved, on-brand content that employees can broadcast to their personal networks to increase organic engagement and brand awareness.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hootsuite.com","updated_at":"2026-10-04T00:05:55.079000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Employee advocacy platform\ncontent distribution hub\nsocial reach analytics\nOwlyWriter AI.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hootsuite.com","updated_at":"2026-10-04T00:05:55.079000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Enterprise/Custom (Typically an add-on to existing business/enterprise plans)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hootsuite.com","updated_at":"2026-10-04T00:05:55.079000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Mid-market and Enterprise companies with large employee bases.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://hootsuite.com","updated_at":"2026-10-04T00:05:55.079000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Sprout Social (Bambu)"},{"url":null,"name":"Dynamic Signal (Firstup)"},{"url":null,"name":"PostBeyond"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://hootsuite.com","updated_at":"2026-10-04T00:05:55.079000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:05:55.079000+00:00","last_changed_at":"2026-10-17T23:38:00.292941+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=6b0bf85a-a70f-47de-92d8-1a2a1c3ae54a"}