# Great Place to Work > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/great-place-to-work - **Dataset:** https://optimly.ai/brand/great-place-to-work.json - **Markdown:** https://optimly.ai/brand/great-place-to-work/llms.txt - **Official website:** https://greatplacetowork.com - **Slug:** great-place-to-work - **Categories:** hr-technology ## Overview - **Tagline:** Combines a data-focused employee survey platform with globally recognized certification and 'Best Workplaces' lists, providing a comprehensive solution for culture assessment, improvement, and employer branding that is proven to correlate with better stock performance, higher employee retention, and increased job seeker interest. Source: Brand's website (https://greatplacetowork.com) · 2026-10-04 - **Description:** Great Place to Work offers a data-focused platform and certification programs to empower people, strengthen leadership, and build great workplace cultures that deliver greater profitability through performance, innovation, and retention. Source: Brand's website (https://greatplacetowork.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Employee Survey Platform (emprising platform) - Great Place To Work Certification™ - and Best Workplaces™ Lists. Source: Brand's website (https://greatplacetowork.com) · 2026-10-04 - **Pricing:** Not explicitly stated, likely a subscription-based model for the platform and service fees for certification and recognition programs. Source: Brand's website (https://greatplacetowork.com) · 2026-10-04 ## Audience - **Target industry:** Organizations of all sizes seeking to improve their workplace culture, enhance employee engagement, attract and retain talent, and achieve industry recognition for their employee experience. Source: Brand's website (https://greatplacetowork.com) · 2026-10-04 Page last updated 2026-10-17.