# Gravity Forms > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/gravity-forms - **Dataset:** https://optimly.ai/brand/gravity-forms.json - **Markdown:** https://optimly.ai/brand/gravity-forms/llms.txt - **Official website:** https://gravityforms.com - **Slug:** gravity-forms - **Categories:** collaboration-productivity ## Overview - **Tagline:** It is recognized as the form builder WordPress professionals trust, offering a powerful, intuitive, and robust solution for complex forms and workflows fully integrated within the WordPress ecosystem, alongside extensive third-party integrations. Source: Brand's website (https://gravityforms.com) · 2026-10-04 - **Description:** Gravity Forms is the most powerful solution for building custom forms and flows to connect with users and expand reach, all from WordPress. It helps create custom web forms to capture leads, collect payments, automate workflows, and build businesses online. Source: Brand's website (https://gravityforms.com) · 2026-10-04 ## Offerings - **Core capabilities:** - A WordPress plugin for building custom web forms - offering features like a visual form editor - online payment collection - workflow automation - conditional logic - secure data collection - file uploads - drag & drop builder - column layouts - and accessible forms. Source: Brand's website (https://gravityforms.com) · 2026-10-04 - **Pricing:** Subscription-based annual licenses (Basic, Pro, Elite) with varying features and site limits. Source: Brand's website (https://gravityforms.com) · 2026-10-04 ## Audience - **Target industry:** WordPress professionals, creators, teams, and businesses of all sizes, from individuals to enterprises, who need to capture data, collect payments, and automate workflows via custom forms. Source: Brand's website (https://gravityforms.com) · 2026-10-04 Page last updated 2026-10-17.