# Google Marketing Platform

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/google-marketing-platform
- **Dataset:** https://optimly.ai/brand/google-marketing-platform.json
- **Markdown:** https://optimly.ai/brand/google-marketing-platform/llms.txt
- **Official website:** https://google.com
- **Slug:** google-marketing-platform
- **Categories:** ad-tech-ad-networks, ai-machine-learning, data-analytics-business-intelligence

## Overview

- **Tagline:** A unified advertising and analytics platform that integrates various Google marketing tools to provide comprehensive insights and real-time campaign management, enabling smarter marketing and deeper customer connections.
Source: Brand's website (https://google.com) · 2026-10-04

- **Description:** Google Marketing Platform is a unified advertising and analytics platform for smarter marketing and better results. It offers integrated solutions for small businesses and large enterprises to understand customers, deliver better experiences, and drive marketing results.
Source: Brand's website (https://google.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Google Analytics
  - Google Tag Manager
  - Campaign Manager 360
  - Display & Video 360
  - Search Ads 360
Source: Brand's website (https://google.com) · 2026-10-04

- **Pricing:** Not explicitly stated, but includes 'free tools' for small businesses while implying advanced solutions for enterprises.
Source: Brand's website (https://google.com) · 2026-10-04

## Audience

- **Target industry:** Small businesses, large enterprises, marketers
Source: Brand's website (https://google.com) · 2026-10-04

Page last updated 2026-10-17.