{"name":"Google Lens","domain":"lens.google","url":"https://optimly.ai/brand/google-lens","is_claimed":false,"categories":["ai-machine-learning","consumer-apps","edtech-platforms"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Deep integration with the world's largest search index and Google's proprietary computer vision models.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lens.google","updated_at":"2026-10-04T00:05:40.212000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Google Lens is a visual search technology developed by Google that uses neural networks to identify objects, read text, and search for visually similar items. It functions as a multimodal search engine accessible via cameras on mobile devices and integrated into the broader Google ecosystem.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lens.google","updated_at":"2026-10-04T00:05:40.212000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Visual search\nOCR/Text extraction\nReal-time translation\nShopping search\nHomework help.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lens.google","updated_at":"2026-10-04T00:05:40.212000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Free","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lens.google","updated_at":"2026-10-04T00:05:40.212000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"General consumers, students, shoppers, travelers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://lens.google","updated_at":"2026-10-04T00:05:40.212000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Apple Visual Look Up / Live Text"},{"url":null,"name":"Pinterest Lens Polyvore"},{"url":null,"name":"iNaturalist / SeekByiNaturalist"},{"url":null,"name":"Photomath (acquired by Google)"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://lens.google","updated_at":"2026-10-04T00:05:40.212000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:05:40.212000+00:00","last_changed_at":"2026-10-17T23:32:11.513602+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=1a261549-042b-4767-846c-5fc1b5a34cf6"}