# Funnel.io

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/funnel-io
- **Dataset:** https://optimly.ai/brand/funnel-io.json
- **Markdown:** https://optimly.ai/brand/funnel-io/llms.txt
- **Official website:** https://funnel.io
- **Slug:** funnel-io
- **Categories:** marketing-technology

## Overview

- **Tagline:** Powers agentic marketing with a solid data foundation by centralizing, cleaning, and governing marketing data from 600+ sources without ETL hassle. It provides triangulated measurement for accuracy and supports AI-native teams with seamless integration to AI tools.
Source: Brand's website (https://funnel.io) · 2026-10-04

- **Description:** Funnel.io is a marketing data foundation that centralizes, cleans, and governs marketing data from over 600 sources, enabling robust marketing measurement, reporting, and AI-powered insights for marketers, data teams, and agencies. It helps turn scattered marketing data into actionable intelligence for improved decision-making and growth.
Source: Brand's website (https://funnel.io) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Data centralization from over 600 marketing sources
  - marketing measurement (MMM
  - MTA
  - incrementality testing)
  - reporting & insights
  - and AI-powered agentic workflows (Funnel MCP) for marketing data.
Source: Brand's website (https://funnel.io) · 2026-10-04

- **Pricing:** Not explicitly mentioned, but implies a solution for businesses, likely subscription-based.
Source: Brand's website (https://funnel.io) · 2026-10-04

## Audience

- **Target industry:** Marketers, Data Teams, and Agencies within data-driven companies worldwide, including large enterprises.
Source: Brand's website (https://funnel.io) · 2026-10-04

Page last updated 2026-10-17.