{"name":"Funnel.io","domain":"funnel.io","url":"https://optimly.ai/brand/funnel-io","is_claimed":false,"categories":["marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Powers agentic marketing with a solid data foundation by centralizing, cleaning, and governing marketing data from 600+ sources without ETL hassle. It provides triangulated measurement for accuracy and supports AI-native teams with seamless integration to AI tools.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://funnel.io","updated_at":"2026-10-04T00:08:09.120000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Funnel.io is a marketing data foundation that centralizes, cleans, and governs marketing data from over 600 sources, enabling robust marketing measurement, reporting, and AI-powered insights for marketers, data teams, and agencies. It helps turn scattered marketing data into actionable intelligence for improved decision-making and growth.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://funnel.io","updated_at":"2026-10-04T00:08:09.120000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Data centralization from over 600 marketing sources\nmarketing measurement (MMM\nMTA\nincrementality testing)\nreporting & insights\nand AI-powered agentic workflows (Funnel MCP) for marketing data.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://funnel.io","updated_at":"2026-10-04T00:08:09.120000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Not explicitly mentioned, but implies a solution for businesses, likely subscription-based.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://funnel.io","updated_at":"2026-10-04T00:08:09.120000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Marketers, Data Teams, and Agencies within data-driven companies worldwide, including large enterprises.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://funnel.io","updated_at":"2026-10-04T00:08:09.120000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:08:09.120000+00:00","last_changed_at":"2026-10-17T23:36:26.550115+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=5559659f-f396-4fb1-a58a-4212e8a6c9ba"}