{"name":"Equifax","domain":"equifax.com","url":"https://optimly.ai/brand/equifax","is_claimed":false,"categories":["cybersecurity","data-analytics-business-intelligence","hr-technology","legal-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Possesses the largest proprietary database of employment and income records (Workforce Solutions) which competitors cannot easily replicate.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://equifax.com","updated_at":"2026-10-04T00:05:57.814000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Equifax Inc. is a global data, analytics, and technology company that operates as one of the three largest credit reporting agencies in the world. Headquartered in Atlanta, Georgia, it collects and aggregates information on over 800 million individual consumers and 88 million businesses worldwide to provide credit reports, risk analysis, and workforce solutions.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://equifax.com","updated_at":"2026-10-04T00:05:57.814000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Credit reports\nCredit scores\nIdentity theft protection\nEmployment/Income verification (The Work Number)\nRisk analytics tools.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://equifax.com","updated_at":"2026-10-04T00:05:57.814000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Enterprise/Custom for businesses; Subscription (monthly) for consumers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://equifax.com","updated_at":"2026-10-04T00:05:57.814000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Financial institutions, employers, government agencies, and individual consumers.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://equifax.com","updated_at":"2026-10-04T00:05:57.814000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Experian"},{"url":null,"name":"TransUnion"},{"url":null,"name":"FICO"},{"url":null,"name":"Aura / LifeLock"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://equifax.com","updated_at":"2026-10-04T00:05:57.814000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:05:57.814000+00:00","last_changed_at":"2026-10-17T23:44:05.376155+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=bf27c5e5-1c5f-4e99-a52f-218823bbe90f"}