# Dynamic Yield

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/dynamic-yield
- **Dataset:** https://optimly.ai/brand/dynamic-yield.json
- **Markdown:** https://optimly.ai/brand/dynamic-yield/llms.txt
- **Official website:** https://dynamicyield.com
- **Slug:** dynamic-yield
- **Categories:** data-analytics-business-intelligence, e-commerce-platforms-software, marketing-technology

## Overview

- **Tagline:** A unified 'Experience OS' that enables algorithmically synchronized personalization across any digital touchpoint, backed by Mastercard's global data and infrastructure.
Source: Brand's website (https://dynamicyield.com) · 2026-10-04

- **Description:** Dynamic Yield is an enterprise-grade personalization and experience optimization platform. Now a Mastercard company, it provides an 'Experience OS' that uses AI to algorithmically match content, products, and offers to individual customer preferences across digital channels. The company is recognized as a multi-year leader by major industry analysts for its ability to synchronize global digital experiences and drive revenue through recommendations and experimentation.
Source: Brand's website (https://dynamicyield.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Experience OS
  - Personalization
  - Experimentation
  - Product Recommendations
  - Experience Orchestration
Source: Brand's website (https://dynamicyield.com) · 2026-10-04

- **Pricing:** Enterprise/Custom
Source: Brand's website (https://dynamicyield.com) · 2026-10-04

## Audience

- **Target industry:** Retail, E-commerce, Financial Services, Media, Travel, Gaming
Source: Brand's website (https://dynamicyield.com) · 2026-10-04

## Landscape

- **Competitors:**
  - Optimizely
  - Adobe Target
  - Braze
  - Algolia
Source: Brand's website (https://dynamicyield.com) · 2026-10-04

Page last updated 2026-10-17.