{"name":"Dynamic Yield","domain":"dynamicyield.com","url":"https://optimly.ai/brand/dynamic-yield","is_claimed":false,"categories":["data-analytics-business-intelligence","e-commerce-platforms-software","marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"A unified 'Experience OS' that enables algorithmically synchronized personalization across any digital touchpoint, backed by Mastercard's global data and infrastructure.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://dynamicyield.com","updated_at":"2026-10-04T00:05:29.595000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Dynamic Yield is an enterprise-grade personalization and experience optimization platform. Now a Mastercard company, it provides an 'Experience OS' that uses AI to algorithmically match content, products, and offers to individual customer preferences across digital channels. The company is recognized as a multi-year leader by major industry analysts for its ability to synchronize global digital experiences and drive revenue through recommendations and experimentation.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://dynamicyield.com","updated_at":"2026-10-04T00:05:29.595000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Experience OS\nPersonalization\nExperimentation\nProduct Recommendations\nExperience Orchestration","source_type":"1p_website","source_label":"Brand's website","source_url":"https://dynamicyield.com","updated_at":"2026-10-04T00:05:29.595000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Enterprise/Custom","source_type":"1p_website","source_label":"Brand's website","source_url":"https://dynamicyield.com","updated_at":"2026-10-04T00:05:29.595000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Retail, E-commerce, Financial Services, Media, Travel, Gaming","source_type":"1p_website","source_label":"Brand's website","source_url":"https://dynamicyield.com","updated_at":"2026-10-04T00:05:29.595000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Optimizely"},{"url":null,"name":"Adobe Target"},{"url":null,"name":"Braze"},{"url":null,"name":"Algolia"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://dynamicyield.com","updated_at":"2026-10-04T00:05:29.595000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:05:29.595000+00:00","last_changed_at":"2026-10-17T23:33:09.313327+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=2737698a-f38d-4b5f-bceb-956e627cce6f"}