# DuckDuckGo Ads

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/duckduckgo-ads
- **Dataset:** https://optimly.ai/brand/duckduckgo-ads.json
- **Markdown:** https://optimly.ai/brand/duckduckgo-ads/llms.txt
- **Official website:** https://duckduckgo.com
- **Slug:** duckduckgo-ads
- **Categories:** ad-tech-ad-networks, marketing-technology

## Overview

- **Tagline:** Reaches a privacy-conscious audience using keyword intent without collecting any personal data or search history.
Source: Brand's website (https://duckduckgo.com) · 2026-10-04

- **Description:** DuckDuckGo Ads is the advertising service of the privacy-focused search engine DuckDuckGo. It provides keyword-based search advertisements that do not utilize user tracking or behavioral profiling, served primarily through a partnership with Microsoft Advertising.
Source: Brand's website (https://duckduckgo.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Search advertising placements
  - Sponsored Tiles
Source: Brand's website (https://duckduckgo.com) · 2026-10-04

- **Pricing:** Usage-based (Pay-Per-Click)
Source: Brand's website (https://duckduckgo.com) · 2026-10-04

## Audience

- **Target industry:** Privacy-conscious brands, B2C companies, high-intent search marketers
Source: Brand's website (https://duckduckgo.com) · 2026-10-04

## Landscape

- **Competitors:**
  - Brave Ads Discovery
  - Google Ads
  - Microsoft Advertising
  - Ecosia Ads
Source: Brand's website (https://duckduckgo.com) · 2026-10-04

Page last updated 2026-10-17.