{"name":"DuckDuckGo Ads","domain":"duckduckgo.com","url":"https://optimly.ai/brand/duckduckgo-ads","is_claimed":false,"categories":["ad-tech-ad-networks","marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Reaches a privacy-conscious audience using keyword intent without collecting any personal data or search history.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://duckduckgo.com","updated_at":"2026-10-04T00:05:39.375000+00:00"},{"key":"description","label":"Description","shape":"text","content":"DuckDuckGo Ads is the advertising service of the privacy-focused search engine DuckDuckGo. It provides keyword-based search advertisements that do not utilize user tracking or behavioral profiling, served primarily through a partnership with Microsoft Advertising.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://duckduckgo.com","updated_at":"2026-10-04T00:05:39.375000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Search advertising placements\nSponsored Tiles","source_type":"1p_website","source_label":"Brand's website","source_url":"https://duckduckgo.com","updated_at":"2026-10-04T00:05:39.375000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Usage-based (Pay-Per-Click)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://duckduckgo.com","updated_at":"2026-10-04T00:05:39.375000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Privacy-conscious brands, B2C companies, high-intent search marketers","source_type":"1p_website","source_label":"Brand's website","source_url":"https://duckduckgo.com","updated_at":"2026-10-04T00:05:39.375000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Brave Ads Discovery"},{"url":null,"name":"Google Ads"},{"url":null,"name":"Microsoft Advertising"},{"url":null,"name":"Ecosia Ads"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://duckduckgo.com","updated_at":"2026-10-04T00:05:39.375000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:05:39.375000+00:00","last_changed_at":"2026-10-17T23:45:19.421408+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=d1fcbf06-3cad-4bc3-b184-69576587b40c"}