# Drillbit > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/drillbit - **Dataset:** https://optimly.ai/brand/drillbit.json - **Markdown:** https://optimly.ai/brand/drillbit/llms.txt - **Official website:** https://drillbit.com - **Slug:** drillbit - **Categories:** sales-crm ## Overview - **Tagline:** A hands-off, custom AI team deployed in 30 seconds that requires no hiring, oversight, training, or tech lift. It integrates with existing systems (like CRMs) and significantly outperforms human CSRs in booking rates and profit margin increases, automating the entire lead-to-job process. Source: Brand's website (https://drillbit.com) · 2026-10-04 - **Description:** Drillbit provides a custom AI team that automates lead qualification, scheduling, and customer engagement for franchisees, franchisors, and growing trades, leading to increased booking rates, conversion rates, and profit margins without human intervention or additional payroll. Source: Brand's website (https://drillbit.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Custom AI employee ('Mason') for lead management - scheduling - text campaigns - live messaging - callback support - upsells - cross-sells - and re-engagements. Source: Brand's website (https://drillbit.com) · 2026-10-04 - **Pricing:** Subscription-based, starting at $500/month/location for a full-time AI employee. Usage-based billing applies after quota, with a guarantee of $100 generated for every $1 paid. Source: Brand's website (https://drillbit.com) · 2026-10-04 ## Audience - **Target industry:** Franchisees, Franchisors, and Growing Trades (e.g., home services contractors) seeking to scale operations and improve lead conversion. Source: Brand's website (https://drillbit.com) · 2026-10-04 Page last updated 2026-10-17.