{"name":"Demandbase One Personalization","domain":"demandbase.com","url":"https://optimly.ai/brand/demandbase-one-personalization","is_claimed":false,"categories":["marketing-technology","sales-crm"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Powered by Demandbase's proprietary Account Intelligence, allowing for personalization based on deep intent and technographic data that generic tools cannot access.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://demandbase.com","updated_at":"2026-10-04T00:06:11.126000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Demandbase One Personalization is a B2B website customization tool designed to tailor digital experiences for specific accounts. It utilizes an Account Intelligence engine to identify visitors by industry, size, and buying stage, allowing marketers to dynamically adjust images, copy, and call-to-action buttons. The platform also features form enrichment to improve conversion rates by automatically populating firmographic data.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://demandbase.com","updated_at":"2026-10-04T00:06:11.126000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Website Personalization\nForms Enrichment\nAccount Identification (AccountID)","source_type":"1p_website","source_label":"Brand's website","source_url":"https://demandbase.com","updated_at":"2026-10-04T00:06:11.126000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Enterprise/Custom","source_type":"1p_website","source_label":"Brand's website","source_url":"https://demandbase.com","updated_at":"2026-10-04T00:06:11.126000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Middle-market and Enterprise B2B companies, Marketing and Sales teams","source_type":"1p_website","source_label":"Brand's website","source_url":"https://demandbase.com","updated_at":"2026-10-04T00:06:11.126000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"6sense Revenue AI for Marketing"},{"url":null,"name":"Mutiny"},{"url":null,"name":"Clearbit (HubSpot) Personalization"},{"url":null,"name":"Drift (Salesloft)"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://demandbase.com","updated_at":"2026-10-04T00:06:11.126000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:06:11.126000+00:00","last_changed_at":"2026-10-17T23:37:51.456376+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=68e19ec5-b9b3-4263-afe3-8af4c786d5f8"}