# Dashlx > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/dashlx - **Dataset:** https://optimly.ai/brand/dashlx.json - **Markdown:** https://optimly.ai/brand/dashlx/llms.txt - **Official website:** https://dashlx.com - **Slug:** dashlx - **Categories:** data-analytics-business-intelligence ## Overview - **Tagline:** DashLX enables physical product brands to capture real-world behavioral data (Lived Experience/LX Data) from wearable signals and environmental context, closing the 'LX Gap' that prevents them from achieving the personalization, retention, and LTV benefits seen in digital-first companies. Source: Brand's website (https://dashlx.com) · 2026-10-04 - **Description:** DashLX provides a Lived Experience (LX) Data platform that unifies wearable signals, activity context, and environmental data with existing customer data for physical product brands. This allows brands to close the behavioral data loop, understand real-world product usage, and drive retention, LTV, and personalization similar to digital-first companies. Source: Brand's website (https://dashlx.com) · 2026-10-04 ## Offerings - **Core capabilities:** Lived Experience (LX) Data platform for real-world behavioral insights Source: Brand's website (https://dashlx.com) · 2026-10-04 - **Pricing:** Not specified Source: Brand's website (https://dashlx.com) · 2026-10-04 ## Audience - **Target industry:** Physical product brands, especially in activewear and consumer goods, targeting Marketing, E-commerce, Product, Loyalty, CX, and C-suite teams. Source: Brand's website (https://dashlx.com) · 2026-10-04 Page last updated 2026-10-17.