# Counterpoint

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/counterpoint
- **Dataset:** https://optimly.ai/brand/counterpoint.json
- **Markdown:** https://optimly.ai/brand/counterpoint/llms.txt
- **Official website:** https://counterpoint.net
- **Slug:** counterpoint
- **Categories:** marketing-technology

## Overview

- **Tagline:** Counterpoint provides a unified, end-to-end platform for managing entire audio ad revenue operations, eliminating fragmentation. It offers reliable and scalable advertising operations with accuracy, transparency, and control, backed by over 30 years of industry experience.
Source: Brand's website (https://counterpoint.net) · 2026-10-04

- **Description:** Counterpoint is an end-to-end workflow solution and unified platform designed for audio networks, including radio stations, podcasters, and sports broadcasters. It manages the entire ad revenue operation, encompassing sales proposals, scheduling, inventory, distribution, affiliate tracking, billing, and real-time performance measurement.
Source: Brand's website (https://counterpoint.net) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Counterpoint offers a suite of integrated products including a Proposal System
  - Traffic System
  - Affiliate Tracking System
  - Web-Based Affidavit System
  - Digital Suite
  - Sports Suite
  - and Media Sales Portal. These products collectively manage advertising across airtime
  - digital
  - podcast
  - and sports platforms.
Source: Brand's website (https://counterpoint.net) · 2026-10-04

- **Pricing:** Not explicitly specified.
Source: Brand's website (https://counterpoint.net) · 2026-10-04

## Audience

- **Target industry:** Audio networks, radio stations, podcasters, and broadcast groups across the industry.
Source: Brand's website (https://counterpoint.net) · 2026-10-04

Page last updated 2026-10-17.