{"name":"Classpass For Business","domain":"classpass.com","url":"https://optimly.ai/brand/classpass-for-business","is_claimed":false,"categories":["marketing-technology","vertical-industry-software"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Its ability to fill unused capacity and attract new, high-intent clients for businesses without cannibalizing direct memberships, leveraged by a large existing user base and extensive booking system integrations.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://classpass.com","updated_at":"2026-10-04T00:02:42.988000+00:00"},{"key":"description","label":"Description","shape":"text","content":"ClassPass For Business is a platform that helps fitness, wellness, and food & beverage businesses fill unused class spots and appointment times with high-intent clients, generating incremental revenue through revenue optimization tools and marketing. It aims to expand a business's client base without impacting direct memberships.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://classpass.com","updated_at":"2026-10-04T00:02:42.988000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Revenue optimization tools\nmarketing exposure to a high-intent customer base\nand a platform for businesses to list and fill unused class and appointment slots.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://classpass.com","updated_at":"2026-10-04T00:02:42.988000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Commission-based model where ClassPass pays partners for reservations made through its platform, representing incremental revenue from otherwise unfilled spots.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://classpass.com","updated_at":"2026-10-04T00:02:42.988000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Fitness businesses (studios, gyms), wellness businesses (salons, spas, recovery), and food & beverage businesses globally.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://classpass.com","updated_at":"2026-10-04T00:02:42.988000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Gympass"},{"url":null,"name":"Peerfit"},{"url":null,"name":"Tivity Health (SilverSneakers)"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://classpass.com","updated_at":"2026-10-04T00:02:42.988000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:02:42.988000+00:00","last_changed_at":"2026-10-17T23:44:37.574912+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=c7488de6-1ba6-4863-b89f-8d2df8c8898d"}