# Blue > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/blue - **Dataset:** https://optimly.ai/brand/blue.json - **Markdown:** https://optimly.ai/brand/blue/llms.txt - **Official website:** https://blue.app - **Slug:** blue - **Categories:** ai-machine-learning ## Overview - **Tagline:** A 'pay once, use forever' pricing model with no per-seat fees, combined with AI-powered capabilities (integrating Claude, ChatGPT, and an internal Blue AI agent) for intelligent process management, automation, and a single source of truth for structured data, all while providing granular control and extensive integration options. Source: Brand's website (https://blue.app) · 2026-10-04 - **Description:** Blue is a process management system for teams and agents, designed for the AI era, providing a single system to run any process. It allows users to create a single source of truth for structured records, control granular permissions, automate workflows, review process performance with dashboards, and integrate AI for various tasks across functions like sales, production, logistics, projects, recruiting, and support. Source: Brand's website (https://blue.app) · 2026-10-04 ## Offerings - **Core capabilities:** - Blue process management system - offering structured record management with over 30 data types - workflow automation - granular access control - real-time dashboards and reports - and AI integration for task automation and insights. Source: Brand's website (https://blue.app) · 2026-10-04 - **Pricing:** One-time payment model with no per-seat fees, offering Starter, Growth, and Scale plans with increasing user, workspace, record, storage, automation, and API limits. Source: Brand's website (https://blue.app) · 2026-10-04 ## Audience - **Target industry:** Freelancers, small teams, growing teams, and large organizations worldwide, including enterprises and government entities, seeking to manage and automate business processes across various departments. Source: Brand's website (https://blue.app) · 2026-10-04 Page last updated 2026-10-17.