{"name":"Blinkup","domain":"blinkupapp.com","url":"https://optimly.ai/brand/blinkup","is_claimed":false,"categories":["marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Identifies 100% of participating fans across all engagement points, including patent-pending Bluetooth-verified home watch parties (no location permission required), integrates with existing loyalty programs, and provides new, measurable sponsor inventory.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blinkupapp.com","updated_at":"2026-10-04T00:06:00.489000+00:00"},{"key":"description","label":"Description","shape":"text","content":"BlinkUp is a fan engagement platform for sports teams that identifies and rewards fans for their attendance and participation in various activities, including in-arena, at partner bars, and at home watch parties. It helps teams gather first-party data on their fan base and provides new inventory for sponsors.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blinkupapp.com","updated_at":"2026-10-04T00:06:00.489000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Attendance-based fan identification and rewards system\nmulti-location fan check-in (in-arena\nat bars\nat home)\nsponsor activation platform\nfirst-party fan data collection.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blinkupapp.com","updated_at":"2026-10-04T00:06:00.489000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Customized game plans based on team type and desired fan engagement locations, requires booking a demo for details.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blinkupapp.com","updated_at":"2026-10-04T00:06:00.489000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Professional sports teams, D1 universities, and smaller sports schools.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://blinkupapp.com","updated_at":"2026-10-04T00:06:00.489000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:06:00.489000+00:00","last_changed_at":"2026-10-17T23:44:06.769188+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=bf8075dd-6808-43bc-bd1d-fd993888190f"}