{"name":"Billo","domain":"billo.app","url":"https://optimly.ai/brand/billo","is_claimed":false,"categories":["design-creative-software","marketing-technology"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Billo provides a streamlined, self-service interface specifically built for e-commerce ad performance, offering higher speed and lower cost than traditional creative agencies.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://billo.app","updated_at":"2026-10-04T00:03:39.212000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Billo is a video creative platform that connects e-commerce brands with a marketplace of creators to produce custom user-generated content (UGC). The company focuses on high-volume, performance-driven video ads specifically optimized for social media platforms like TikTok, Instagram, and Facebook.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://billo.app","updated_at":"2026-10-04T00:03:39.212000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"UGC Video Ads\nCreator Marketplace\nVideo Editing Services","source_type":"1p_website","source_label":"Brand's website","source_url":"https://billo.app","updated_at":"2026-10-04T00:03:39.212000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Usage-based (Pay per video) or Subscription bundles","source_type":"1p_website","source_label":"Brand's website","source_url":"https://billo.app","updated_at":"2026-10-04T00:03:39.212000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Direct-to-Consumer (DTC) brands, Shopify merchants, Performance marketing agencies","source_type":"1p_website","source_label":"Brand's website","source_url":"https://billo.app","updated_at":"2026-10-04T00:03:39.212000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Insense"},{"url":null,"name":"Trend.io"},{"url":null,"name":"Aspire (formerly AspireIQ)"},{"url":null,"name":"MiniSocial"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://billo.app","updated_at":"2026-10-04T00:03:39.212000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:03:39.212000+00:00","last_changed_at":"2026-10-17T23:02:33.419870+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=0180ab8e-403c-4629-9597-3919d7c494b2"}