# Betterup > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/betterup - **Dataset:** https://optimly.ai/brand/betterup.json - **Markdown:** https://optimly.ai/brand/betterup/llms.txt - **Official website:** https://betterup.com - **Slug:** betterup - **Categories:** ai-machine-learning, edtech-platforms, hr-technology ## Overview - **Tagline:** Combines behavioral science with a massive global coach network and AI-driven matching to scale professional development across the entire workforce. Source: Brand's website (https://betterup.com) · 2026-10-04 - **Description:** BetterUp is an American human transformation company that provides mobile coaching, counseling, and mentorship to employees at various levels of an organization. It integrates behavioral science, AI technology, and a global network of certified coaches to improve individual performance and organizational resilience. Source: Brand's website (https://betterup.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Digital coaching - mental fitness tools - organizational analytics - and specialist coaching (nutrition - sleep - parenting). Source: Brand's website (https://betterup.com) · 2026-10-04 - **Pricing:** Enterprise/Custom (typically per-user coaching subscriptions) Source: Brand's website (https://betterup.com) · 2026-10-04 ## Audience - **Target industry:** Fortune 500 companies, government agencies, and mid-to-large scale enterprises. Source: Brand's website (https://betterup.com) · 2026-10-04 ## Landscape - **Competitors:** - CoachHubBase - Torch - Lyra HealthBase - Sounding Board Source: Brand's website (https://betterup.com) · 2026-10-04 Page last updated 2026-10-17.