{"name":"Backtracks","domain":"backtracks.io","url":"https://optimly.ai/brand/backtracks","is_claimed":false,"categories":["ad-tech-ad-networks","cloud-infrastructure","data-analytics-business-intelligence","vertical-industry-software"],"headers":[{"header":"Overview","sections":[{"key":"short_description","label":"Tagline","shape":"text","content":"Innovative privacy-preserving API-first technology for audio data, enabling audience understanding and listener experience optimization.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://backtracks.io","updated_at":"2026-10-04T00:03:10.420000+00:00"},{"key":"description","label":"Description","shape":"text","content":"Backtracks built innovative privacy-preserving API-first technology for audio publishers, advertisers, and platforms to understand their audiences and optimize listener experiences. The platform is currently no longer available.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://backtracks.io","updated_at":"2026-10-04T00:03:10.420000+00:00"}]},{"header":"Offerings","sections":[{"key":"core_capabilities","label":"Core capabilities","shape":"text","content":"Media intelligence\naudio infrastructure platform\nprivacy-preserving API-first technology for audio analytics\npodcast hosting\nand advertising optimization.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://backtracks.io","updated_at":"2026-10-04T00:03:10.420000+00:00"},{"key":"pricing","label":"Pricing","shape":"text","content":"Not specified in the provided context, but typically SaaS or usage-based for similar platforms.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://backtracks.io","updated_at":"2026-10-04T00:03:10.420000+00:00"}]},{"header":"Audience","sections":[{"key":"target_industry","label":"Target industry","shape":"text","content":"Audio publishers, advertisers, and platforms.","source_type":"1p_website","source_label":"Brand's website","source_url":"https://backtracks.io","updated_at":"2026-10-04T00:03:10.420000+00:00"}]},{"header":"Landscape","sections":[{"key":"competitors","label":"Competitors","shape":"links","content":[{"url":null,"name":"Triton Digital"},{"url":null,"name":"Chartable (Spotify for Podcasters)"},{"url":null,"name":"Podtrac"},{"url":null,"name":"Ad Results Media"},{"url":null,"name":"Libsyn"}],"source_type":"1p_website","source_label":"Brand's website","source_url":"https://backtracks.io","updated_at":"2026-10-04T00:03:10.420000+00:00"}]}],"last_refreshed_at":"2026-10-04T00:03:10.420000+00:00","last_changed_at":"2026-10-17T23:48:13.009367+00:00","claim_url":"https://app.optimly.ai/sign-up?claim=ff076f6c-fb11-4c8c-b9eb-640eee40aeca"}