# Auth0 (Okta)

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/auth0-okta
- **Dataset:** https://optimly.ai/brand/auth0-okta.json
- **Markdown:** https://optimly.ai/brand/auth0-okta/llms.txt
- **Official website:** https://auth0.com
- **Slug:** auth0-okta
- **Categories:** cybersecurity, developer-tools

## Overview

- **Tagline:** Combines developer-first simplicity and extensibility with the enterprise-grade security and scale of Okta.
Source: Brand's website (https://auth0.com) · 2026-10-04

- **Description:** Auth0 is a cloud-based platform that provides tools for developers to integrate authentication and authorization services into their applications. Founded in 2013 and acquired by Okta in 2021, it is now a primary component of the Okta Customer Identity Cloud.
Source: Brand's website (https://auth0.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Authentication
  - Authorization
  - Universal Login
  - Multi-factor Authentication (MFA)
  - B2B SaaS Login
Source: Brand's website (https://auth0.com) · 2026-10-04

- **Pricing:** Freemium with Usage-based and Enterprise tiers
Source: Brand's website (https://auth0.com) · 2026-10-04

## Audience

- **Target industry:** Software Developers, CTOs, Enterprise IT, B2B/B2C SaaS companies
Source: Brand's website (https://auth0.com) · 2026-10-04

## Landscape

- **Competitors:**
  - Firebase Authentication (Google)
  - Ping Identity
  - Amazon Cognito
  - Clerk
  - Microsoft Entra ID (External Identities)
Source: Brand's website (https://auth0.com) · 2026-10-04

Page last updated 2026-10-17.