# Atlassian > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/atlassian - **Dataset:** https://optimly.ai/brand/atlassian.json - **Markdown:** https://optimly.ai/brand/atlassian/llms.txt - **Official website:** https://atlassian.com - **Slug:** atlassian - **Categories:** ai-machine-learning, collaboration-productivity, customer-support-cx-software, developer-tools, it-management-software ## Overview - **Tagline:** Atlassian's primary differentiator is its 'AI-native' platform, particularly the integration of AI agents like Rovo and the 'Teamwork Graph' to provide context-aware insights and orchestrate work across a comprehensive suite of collaboration and development tools. The emphasis on security, compliance, and reliability for enterprise-scale operations also sets it apart. Source: Brand's website (https://atlassian.com) · 2026-10-04 - **Description:** Atlassian provides an AI-native platform for teams to plan, execute, and deliver outcomes together, leveraging AI agents and curated apps. It aims to transform how teams work by turning scattered tools into a seamless system for AI orchestration, planning, knowledge, and work delivery at scale, across various functions like teamwork, strategy, service, software, and product development. Source: Brand's website (https://atlassian.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Jira - Confluence - Loom - Rovo (AI agent) - Focus - Talent - Align - Jira Service Management - Customer Service Management - Assets - Rovo Dev - DX - Pipelines - Bitbucket - Jira Product Discovery - Feedback. Source: Brand's website (https://atlassian.com) · 2026-10-04 - **Pricing:** Subscription-based, likely with tiered options (implied by 'Get started with Jira' and 'Contact us' for enterprise, but not explicitly detailed in the provided text). Source: Brand's website (https://atlassian.com) · 2026-10-04 ## Audience - **Target industry:** Teams across various functions (software, product, service, strategy, IT), enterprises, and organizations of all sizes seeking AI-native solutions for team collaboration, project management, strategic portfolio management, and software development. Source: Brand's website (https://atlassian.com) · 2026-10-04 ## Landscape - **Competitors:** - Microsoft - Smartsheet - Asana - Monday.com - ServiceNow - Google Source: Brand's website (https://atlassian.com) · 2026-10-04 Page last updated 2026-10-17.