# Arianee

> Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04.

- **Business Profile:** https://optimly.ai/brand/arianee
- **Dataset:** https://optimly.ai/brand/arianee.json
- **Markdown:** https://optimly.ai/brand/arianee/llms.txt
- **Official website:** https://arianee.com
- **Slug:** arianee
- **Categories:** design-creative-software, legal-technology, supply-chain-logistics-software

## Overview

- **Tagline:** An open, decentralized, blockchain-anchored protocol ensuring data ownership and portability; a proven track record since 2018 with extensive deployments for major brands; transforming compliance from a cost into a strategic asset (authentication, customer engagement, second-hand value creation); and native integration with multiple EU regulations rather than an add-on module.
Source: Brand's website (https://arianee.com) · 2026-10-04

- **Description:** Arianee provides an open, decentralized infrastructure for Digital Product Passports (DPP) to help brands comply with upcoming EU regulations (like ESPR, Battery Pass) and transform compliance into a strategic competitive advantage. It enables product authentication, enhanced traceability, extended warranty management, optimization of the second-hand market, and direct customer engagement through unique digital identities for products.
Source: Brand's website (https://arianee.com) · 2026-10-04

## Offerings

- **Core capabilities:**
  - Digital Product Passport (DPP) infrastructure/platform
  - Compliance Engine
  - Lifecycle Management (on-chain anchoring)
  - Smart Resolver for product identification (QR code
  - NFC
  - unique link)
  - Data Ingestion and Mapping tools.
Source: Brand's website (https://arianee.com) · 2026-10-04

- **Pricing:** Not explicitly stated, but likely a subscription or platform-based model, potentially tiered by the number of Digital Product Passports deployed or features activated, aligning with a SaaS approach.
Source: Brand's website (https://arianee.com) · 2026-10-04

## Audience

- **Target industry:** Brands in sectors impacted by EU product regulations, including luxury, fashion, retail, electronics (EEE), watchmaking, and home furnishings. Primarily focused on the European market due to regulations, but serves '40+ marchés couverts'.
Source: Brand's website (https://arianee.com) · 2026-10-04

## Landscape

- **Competitors:**
  - Authentic Vision
  - VeChain
  - Circulor
  - EVRYTHNG
  - Provenance
Source: Brand's website (https://arianee.com) · 2026-10-04

Page last updated 2026-10-17.