# Arena (Rockwell Automation) > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/arena-rockwell-automation - **Dataset:** https://optimly.ai/brand/arena-rockwell-automation.json - **Markdown:** https://optimly.ai/brand/arena-rockwell-automation/llms.txt - **Official website:** https://rockwellautomation.com - **Slug:** arena-rockwell-automation - **Categories:** data-analytics-business-intelligence, design-creative-software, supply-chain-logistics-software ## Overview - **Tagline:** Unmatched precision in discrete-event modeling with deep native integration into the global Rockwell Automation industrial ecosystem. Source: Brand's website (https://rockwellautomation.com) · 2026-10-04 - **Description:** Arena is a discrete-event simulation software used for modeling and analyzing complex processes in manufacturing, healthcare, and logistics. It enables organizations to simulate 'what-if' scenarios to optimize throughput, identify bottlenecks, and evaluate resource allocation before physical implementation. Source: Brand's website (https://rockwellautomation.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Arena Simulation Software (Standard - Professional - and Research versions) Source: Brand's website (https://rockwellautomation.com) · 2026-10-04 - **Pricing:** Enterprise/Custom (Quote-based) Source: Brand's website (https://rockwellautomation.com) · 2026-10-04 ## Audience - **Target industry:** Manufacturing, Logistics, Healthcare, Mining, and Airports Source: Brand's website (https://rockwellautomation.com) · 2026-10-04 ## Landscape - **Competitors:** - AnyLogic - Simio - FlexSim - Siemens Plant Simulation (Tecnomatix) Source: Brand's website (https://rockwellautomation.com) · 2026-10-04 Page last updated 2026-10-17.