# Apptrove > Publicly sourced profile assembled by Optimly, in the Optimly AI Brand Index. Last refreshed 2026-10-04. - **Business Profile:** https://optimly.ai/brand/apptrove - **Dataset:** https://optimly.ai/brand/apptrove.json - **Markdown:** https://optimly.ai/brand/apptrove/llms.txt - **Official website:** https://apptrove.com - **Slug:** apptrove - **Categories:** ad-tech-ad-networks, data-analytics-business-intelligence, marketing-technology ## Overview - **Tagline:** A unified measurement suite that combines multi-channel attribution with 'all-round' fraud protection and dedicated customer support specifically for growth-focused mobile apps. Source: Brand's website (https://apptrove.com) · 2026-10-04 - **Description:** Apptrove is a Mobile Measurement Partner (MMP) and attribution platform designed for app marketers to track user acquisition and performance. The suite provides tools for attributing installs, monitoring in-app events, and optimizing ad spend through real-time reporting and fraud protection. It integrates capabilities for deep linking and SKAN analytics to support growth across iOS and Android ecosystems. Source: Brand's website (https://apptrove.com) · 2026-10-04 ## Offerings - **Core capabilities:** - Mobile Measurement Partner (MMP) platform - SKAN Analytics - Fraud Protection - Deep Linking dashboard. Source: Brand's website (https://apptrove.com) · 2026-10-04 - **Pricing:** Freemium / Enterprise (Offers a Free Trial and Guided Demo) Source: Brand's website (https://apptrove.com) · 2026-10-04 ## Audience - **Target industry:** Mobile app developers, digital marketing teams, and performance marketing agencies. Source: Brand's website (https://apptrove.com) · 2026-10-04 ## Landscape - **Competitors:** - AppsFlyer - Adjust (an AppLovin company) - Branch.io - Singular Source: Brand's website (https://apptrove.com) · 2026-10-04 Page last updated 2026-10-17.